Digital marketer helping brands turn traffic into revenue.
I'm Alex Rivera, a digital marketer specializing in paid media, SEO, and conversion-focused campaigns. Over the last 5 years I've helped 20+ brands grow their organic and paid pipelines.
A bit about how I work.
I started out running paid social for a small e-commerce brand and got hooked on the feedback loop — test, measure, improve, repeat. Since then I've worked across paid media, SEO, and email marketing for startups and growing DTC brands.
I care most about the number that matters to the business, not the vanity metric that looks good in a slide deck. Every campaign I run ties back to revenue.
Numbers that matter.
A few recent projects.
Case studies from campaigns I've led end to end — strategy, execution, and reporting.
Notes on marketing.
Short write-ups on campaigns, channels, and what's working right now.
"Alex rebuilt our entire paid strategy and the results spoke for themselves — CAC down, revenue up, every month."
Let's grow something together.
Open to freelance projects and full-time roles.